The recruitment industry has been constantly evolving to become uber competitive nowadays. There is an abundant supply of candidates who are seeking jobs and it is important for every organization to use the best ways to recruit employees. Usually, we do not pay much attention to an often asked question, “How did you hear about us?” however, if you are involved in human resource planning process, the answer to this question is a very important one for you. Every organization wants to establish the most effective strategic recruitment and selection process to find candidates who are well-suited to the human resource requirement. Hiring is a tough process and on a number of occasions, it might be essential to think out of the box when it comes to recruitment strategies to find the top talent. In order to zero down on the best ways to recruit employees, let’s have a look at some of the interesting sources of recruitment that will translate into a successful hiring for your company.

One of the best ways to recruit employees is through the multiple online recruitment platforms where candidates are registered as job seekers, offering relevant details about their professional background, skill sets, and work experience. A leading online recruitment platform, HireKwick, is designed to speed up the screening process and offers a cost-effective subscription-based talent management solution while maintaining the best quality of hiring. Organizations are constantly looking for great candidates and once they find a potential candidate, they follow a checklist for hiring employees before recruiting them. Moreover, it is important for the company to sell the position by telling the candidates about the benefits attached to the job, like healthcare assistance, flexible working hours, casual Fridays, working from home, and socio-cultural activities.
A functional corporate website is a cost-friendly step for employer branding and a passive yet effective way to recruit employees. Most of the candidates check a company’s website when they come across their job positing to gain more knowledge about the organization as this lends credibility to the business and is a great way to attract potential employees and clients. A separate career section on the company website is a must to redirect organic visitors toward the available opportunities in the organization. Also, adding analytics to the career page helps analyze the kind of visitors who are landing on the website and the data collected can be really valuable for many aspects of the business.
A great and innovative talent acquisition tool, social media recruitment campaigns are poised to become one of the primary sources of recruitment over the next few years. An effective social media recruitment strategy can help the organization reach out to their target audience and that too possibly at a much lower cost. Employees within the company must be encouraged to share human resource requirements on their individual social media profiles for a far-reaching effect. Many large companies involve their employees to create content to give people an inside look at the working life in the company with behind-the-scenes images and videos, which can be shared on different social media platforms.
Talent acquisition events are another important source of recruitment and these events can be hiring events or industry events. Trade journals are also a great way to recruit employees as an advert placed in trade journals attract the right audience and is beneficial in filling up senior positions. Job fairs at university campuses should not be overlooked and it is ideal to post vacancies on the job boards of multiple universities, both big and small ones. Hiring events have the potential to not only attract potential candidates but also double up as an effective opportunity for networking to hire senior and higher level employees.
Another of the best ways to recruit employees is through employee referrals as it speeds up the human resource planning process and also is a cost-friendly recruitment tool for the organization. It is essential for the job descriptions to be communicated precisely as most of the employees are not aware about what kind of potential candidates will fit the job requirements. Furthermore, the organization should make efforts to value good referrers with monetarily rewards and acknowledgements such as an award or praise from the CEO. Surveys reveal that experimental tactics for employee referrals with a mix of monetary and non-monetary incentives are effective ways to recruit employees.
Technology is driving the world today and e-mail has turned out to be one of the powerful sources of recruitment as it is an effective way to reach a large audience with a custom message. As the recruitment market has become candidate-driven, the hiring process demands a pro-active approach towards strategic recruitment and selection. Organizations that include robust email campaigns with a series of targeted and customized messages are gaining vital traction at talent acquisition when compared to their peers. Email campaigns make it easy to reach out to potential candidates from the resume database and also enable easy leverage and engagement with candidates who are open for new jobs.
An increasingly popular employee recruitment strategy is internal recruitment as it offers a host of benefits over the conventional sources of recruitment externally. Hiring process for internal recruitment is considered faster and easier as the candidate has already undergone the testing and screening during the hiring process. Moreover, internal recruitment also helps bring down human resource planning process expenses as well as costs incurred on training of new employees. Another beneficial factor behind internal recruitment is that the employees already have an inside view of the company and adapt to the new role at a faster pace.
Over the past few years, employee recruitment strategies have become much different than earlier, as a result of which new technologies and fresh sources of recruitment have emerged. Inbound recruiting has gained high momentum as it can create targeted and branded content for the human resource planning process to engage highly skilled candidates and drive them to the expanding pool of talent. Employer branding is becoming more important than ever before as it forms an effective way to create awareness about the organization and communicate job value proposition to the applicants. Most of the large organizations are likely to place greater emphasis on the overall candidate experience by simplifying the hiring process from the stages of sourcing to final on boarding. The new mantra is clearly consistent innovation and staying updated with the latest recruiting trend to stay on top of the competitive recruitment industry.